It's only an estimate. give or take 7 - 12 million.

good to see #1 and #3 kicking off the season. Big balls college football.

https://www.nytimes.com/athletic/6500596/2025/07/21/college-football-program-valuations-rankings-2025/

Auburn ahead of A&M? They're smoking their own weed.
Underperforming Nebraska valued at $800 million. LOL.

UTExan said:

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Auburn ahead of A&M? They're smoking their own weed.
Underperforming Nebraska valued at $800 million. LOL.

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I haven't looked that far down the list yet, but OU in the top 10 does somewhat discredit this evaluation. Sell sell.

Texas Tech will be ROCKIN'!

There is a new college athletic department valuation ranking every few months and every one of them are different. CNBC had a Top 75 just a few months ago with UT at 2, A&M at 3, Auburn at 20. Before that there was a WSJ that was drastically different, and now there's this one.

The only really constants are Ohio State, UT, A&M are always Top 5, TTU is always 25-30ish, but Auburn, Ole Miss, and other schools are wildly different in each one.

OwensTX said:

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There is a new college athletic department valuation ranking every few months and every one of them are different. CNBC had a Top 75 just a few months ago with UT at 2, A&M at 3, Auburn at 20. Before that there was a WSJ that was drastically different, and now there's this one.

The only really constants are Ohio State, UT, A&M are always Top 5, TTU is always 25-30ish, but Auburn, Ole Miss, and other schools are wildly different in each one.

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Yep, this one is from the NYT and it feels like content custom-made for our Rivalries board. but they also admit it's "back of the envelop math" lordy bless the BOMC.

even makes a nice little reference to Aggies at the end of the piece.

Though Texas A&M just missed our $1 billion club, it's easy to envision a few Aggies boosters artificially boosting the price to brag about spending 10 figures on their team.

owie

OU looks like a bargain !
Just need a new team, new set of coaches, maybe a new stadium, locker-room, workout facilities, etc. and you are good-to-go !

Jimbo Dimbo still dancing on the Aggie's balance sheet, But he has a new gig.

....he's traded the headset for a microphone, joining the ACC Network as a college football analyst.